All Posts by Ian

About the Author

I've been in internet marketing for over 10 years, and I've purchased dozens of illegitimate products for the sole purpose of evaluating them and exposing the truth about these products to anyone who's thinking about purchasing it. I never let money influence my rating of a product and your success/safety is my absolute highest priority. Don't want to buy a product? Register for one of my 100% free internet marketing training courses>>

What is the Average Length of a Blog Post?

By Ian | Blogging

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How long should blog posts be? It would seem that longer content produces higher search engine rankings. However, Google doesn’t decide a page’s ranking by looking at its word count.  Long-form content (i.e.,content with 2000+ words) provides more opportunities for SEO factors to work in the content’s favor. The longer the content, the more detailed […]

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How Popular is Medium?

By Ian | Blogging

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Medium is a website that sorts blog posts by topics and was created by Evan Williams, one of the founders of Twitter and Blogger, in August of 2012. Readers who access posts published on Medium’s platform only get access to a few articles before being confronted by a paywall. In 2017, Medium introduced its membership […]

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How Much Traffic Does Medium Get?

By Ian | Blogging

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Medium is an 8-year-old platform created by Evan Williams, who, among a few others, founded Blogger and Twitter. The vision Williams had for Medium was a platform that gives paying subscribers exclusive access to a highly personalized, ad-free experience with several publishing partners and thousands of individual writers.  Williams said in an interview with Cheddar […]

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Does Medium Own Your Content?

By Ian | Blogging

Medium is one of the top blogging platforms out there, and many aspiring bloggers are setting up shop on Medium because it’s free. It would seem like there’s virtually nothing to lose. However, nothing is truly free in this world anymore. There’s always a catch.  So what actually happens when you create a blog on […]

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Blogging on Medium vs. WordPress: Which is Better?

By Ian | Blogging

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So, you’ve decided to finally take the plunge and create a blog, but can’t decide which platform to start with. You’ve done the research and are now asking yourself: Medium vs. WordPress – which platform is truly better? While one platform is not inherently better than the other, each carries individual strengths and success stories […]

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What is Warm Traffic?

By Ian | Blogging

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Warm traffic consists of visitors who have returned to your site because they either subscribed, want to continue a discussion they were involved in, or because your site was recommended by someone they like or trust. These visitors already have some familiarity with you, your blog’s content, or with what you have to offer. The […]

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What is Cold Traffic?

By Ian | Blogging

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All traffic is the same, isn’t it? All that matters is getting visitors to your website, right? Wrong.  Traffic consists of visitors with different needs, and how you prioritize those visitors is based on how much they already know about your brand or product.  Instead of aiming just to make a sale, build relationships with […]

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What is Meant by Retargeting Traffic?

By Ian | Blogging

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97% of people who visit your site for the first time leave without buying anything. They’re lost forever – unless you can bring them back. Have you ever noticed advertisements popping up everywhere for a particular product after searching for it on Amazon? You probably didn’t realize that you’re being “retargeted.” The purpose of a […]

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How Do You Convert Cold Traffic?

By Ian | Blogging

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After consistently pumping out content for months, people are starting to notice your website. Alas, the fruits of your hard labor! Whether your traffic comes from a PPC ad campaign you launched or randomly stumbled upon your site, if a visitor doesn’t know anything about you, they’re considered cold traffic. What is Cold Traffic? Cold […]

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