So, you’ve decided to finally take the plunge and create a blog, but can’t decide which platform to start with. You’ve done the research and are now asking yourself: Medium vs. WordPress – which platform is truly better? While one platform is not inherently better than the other, each carries individual strengths and success stories […]
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All traffic is the same, isn’t it? All that matters is getting visitors to your website, right? Wrong. Traffic consists of visitors with different needs, and how you prioritize those visitors is based on how much they already know about your brand or product. Instead of aiming just to make a sale, build relationships with […]
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Warm traffic consists of visitors who have returned to your site because they either subscribed, want to continue a discussion they were involved in, or because your site was recommended by someone they like or trust. These visitors already have some familiarity with you, your blog’s content, or with what you have to offer. The […]
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97% of people who visit your site for the first time leave without buying anything. They’re lost forever – unless you can bring them back. Have you ever noticed advertisements popping up everywhere for a particular product after searching for it on Amazon? You probably didn’t realize that you’re being “retargeted.” The purpose of a […]
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After consistently pumping out content for months, people are starting to notice your website. Alas, the fruits of your hard labor! Whether your traffic comes from a PPC ad campaign you launched or randomly stumbled upon your site, if a visitor doesn’t know anything about you, they’re considered cold traffic. What is Cold Traffic? Cold […]
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Being a good content writer requires more than “wordsmithing.” In today’s blog post, we’ll focus on the qualities of a good content writer and develop the skills necessary for achieving incredible success working for yourself (or others) as a content writer. Whether you’re a freelance writer or you’re running your own blog, it’s a given that […]
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You’ve done your research and scribbled notes in your notebook. Now, how will you transfer all that information to your website effectively? Good content is more than great storytelling and sharp grammar. If you’re writing content online, many other factors come into play to make sure your content is noticed – and these factors are […]
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A bio is just as important as any other components of your blog. You need to dedicate time to it to ensure your end product is one of the best bios out there. It’s all about balance. Strike a happy medium between sharing your background and not coming across as boastful. Here are the right […]
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If you’re one of the many bloggers that mindlessly typed out their “About Me” page, I don’t blame you! Lots of bloggers take this major part of their blog for granted not realizing the huge potential this page has. The “About Me” page is one of the most visited pages on a website. It allows […]
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Writing a good bio can be difficult because what you write in your bio will drastically affect the readers’ expectations of you. You need to come up with a few brilliant sentences to show how credible and accomplished you are as an expert. In this post, I’m going to teach you three steps to writing […]
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