Now this fella has been around the “make money online” space for a very long time. John Chow has been known to be affiliated with overpriced MLM products that cost thousands and don’t deliver on their promises. Today we’ll be looking at John’s own product “Blogging with John Chow” to see whether it’s just as bad as the MLM crap he recommends.
Shall we get started?
The idea of Blogging with John Chow is that John will show you how to create a blog that generates $40,000 per month in 2 years. That’s a big promise. Is this something John can deliver with this course?
There’s a lot of content in John’s course, which is great. We see far too many products that contain so little that it’s a joke. Not a problem here. If anything there’s too much information and you could get information overload if you’re a complete beginner.
Thankfully the main course is broken down nicely.
There’s both good and bad points to be made about this, but is it something I would recommend?
Let’s find out.
Like I said earlier, there’s a lot of content in the Blogging with John Chow course:
The best parts of this course are modules 4 and 5.
I like John Chow’s views on how to write blog posts and SEO. He really focuses on the right things. Too many people focus on trying to rank well in Google and worry about becoming number 1. They forget about the person who’s actually going to read the content.
John says he focuses on writing content the reader will love. If the readers enjoy it then Google will too. This is because people will stay to read it, they’ll share it, and even comment on the posts. All this is great in the eyes of Google.
This is something John teaches. He tells people to do the same. Focus on creating epic content the readers will love and you’ll rank well in the search engines too.
This section of his course is nicely broken up too:
John focuses on building the relationship with the reader to attract comments and also how to come up with content ideas. If you’ve tried creating an online business before, you know how tough coming up with new content can be.
It’s the same with John’s list building training in module 5. He really knows the importance of having an email list.
If you can build a decent sized email list of people who love your content, you wouldn’t have to worry about Google sending you traffic. Every time you come out with new content you can email your list telling them about it. The better the relationship you have with that list, the more visitors you’ll get to your site.
You’ll learn how to incentivise someone to give their email address, how to build a relationship with them, how to get people to click on links within emails or “take action”, tips on building your list, how to build a special page that’ll convince more people to give their email address, and how to make money from your email list.
These are the two things John has done well in his blogging course.
One other thing to mention that I like is the 50 minute video of a talk John did a while ago:
Shot in a hotel conference room during a seminar John held, he explains his story and how he built his blog. I find it interesting listening to people talk about how they built up their businesses, especially businesses that are making 5 figures or more per month.
Firstly, there’s a strong indication that John hasn’t updated this blogging course for a few years:
The backlink training is also incredibly out of date.
John teaches “the more backlinks the better”, and even provides details on how you can hire people on places like Elance.com to build these links for you. The more the better is not a rule to follow. Google and other search engines don’t like it.
You want highly relevant backlinks from highly respected sites. It’s all about quality, not quantity. Something John does not mention, which leaves his customers very vulnerable. 10 quality backlinks are worth a lot more than 1,000 backlinks from random unrelated sites (which, these days, will actually get you punished).
However, the main downside is that there seems to be some big gaps in the training.
There’s a lot of information here within the members’ area. Sadly for parts of it you’re left on your own to figure out how to do what John is talking about. A big gripe of mine is when these guys talk about what you should do for your business but not tell you how you should do it. There’s a lot of this within Blogging with John Chow and if you’re a complete beginner there’s a very good chance you’ll end up stumped not knowing what to do next.
If John filled these gaps in his training and actually provided a little more “how to” then his claims of being able to “build a blog that makes $40,000 per month in two years” might be fulfilled.
You might be able to build a business making a couple thousand per month with John’s training, but it needs updating and needs more information for a beginner to understand what they should be doing.
Although Blogging with John Chow is a big course, I’m afraid it doesn’t deliver on its sales claims. John says in 2 years you’ll have a blog that’s generating $40,000 per month… Something I can’t see happening.
If you’re a complete beginner you’ll definitely learn something from John. The modules on creating content and email list building are still really good. Completely worth it for the $37 price tag. However as an overall course, only 2 of the 9 modules (plus the bonus) are worth paying for, so it’s not something I feel comfortable recommending broadly to everyone. If you buy it with that in mind, you won’t be disappointed.
If you’re looking for a program that contains more useful training than just 2 modules then I would suggest you check out our 100% free training.
Here’s how it stacks up again Blogging with John Chow:
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Let me know what you think about John Chow and his Blogging with John Chow course. Do you agree with my rating? Share your thoughts and opinions in the comments below.