Explained: Fake Positive Reviews in Affiliate Marketing

Why There Are So Many Fake Positive Reviews in Affiliate Marketing

By Ian | Internet Marketing Advice

Fake positive reviews in affiliate marketing

If you’re researching pretty much any internet marketing training product, odds are you can find a TON of fake positive reviews for it. If you search pretty much any keyword, you find videos and pages upon pages of search results ranting and raving about how wonderful it is – even for the worst products you’ve ever purchased in your life. Do you ever wonder why that is? Well I’m going to explain it in this post.

Fake positive reviews in affiliate marketing

Affiliates Get Paid ONLY If You Purchase Through Their Link

The only way a publisher knows to pay an affiliate for a sale in this industry is if you clicked that specific affiliate’s link some time before buying. This “tags” you as their referral, and it earns them a pay check. Which do you think sells more – positive reviews singing praises about how great a product is, or an honest, unbiased review that exposes it for a scam or, at the very least, weighs the “cons” alongside the “pros”?

You don’t see many people producing honest, negative reviews in the affiliate marketing industry because it doesn’t pay remotely as well. If I can convince you that is a product is great and get you to buy through my link by offering a discount, bonuses, or any other “value-add” I’ll get paid $20, $40, or even $100+ from your purchase.

But if a reviewer exposes a product as a scam, you’re significantly less likely to buy that product – especially through that person’s affiliate link. This is what causes the disparity between the number of balanced or negative reviews available and the number of positive reviews you can find for any given product (most of which haven’t even purchased the product).

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How Do I Know Which Reviews to Trust?

The first thing I do when I find a site that’s positively reviewing a product is INSTANTLY check their other reviews to see if they review anything negatively, or if they’ve just given one product after another high ratings and fluffed-up reviews. If they have balanced/negative reviews at least as often as they have positive reviews (they should probably have more negative than positive if they’re honest in the affiliate marketing industry), it’s a sign that they’re much more likely to be giving honest reviews.

Also, check out the person’s background. How can someone tell you whether an affiliate marketing training product is good or bad if they’ve never actually run a profitable affiliate marketing business? Check their “About Me” page and also do some general internet searches to see what you can dig up on them. If they’re experienced enough to give credible reviews, you should be able to find other sites or information from them.

Finally, as simple as it sounds, sometimes you can tell how legitimate a reviewer is by how active they are within their community. Do they answer emails and comments? Or do they just post a bunch of fake positive reviews and then comment only when they feel like someone is more likely to buy from them if they get the answer (if they even answer comments/emails at all). Most fake reviewers will only answer questions if they think that person is on the verge of buying and they just need that one last “push” before they earn their commission.

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The Top 3 Honest Internet Marketing Product Reviewers

Besides my reviews on this site and my other site, NoMoreBSReviews.com, there are a few other reviewers that have consistently proven that they’re not in it for the money – they give genuinely honest reviews to help people. Those three people are Steve W. (http://www.IveTriedThat.com), Nathaniell B. (http://www.OneMoreCupOf-Coffee.com), and Kyle L. (http://www.WaysToAvoidScamsOnline.com).

If ever there’s a product that I haven’t reviewed on either of my sites or you want to double-check my review against another trustworthy reviewer, I highly recommend those three sites. Those guys are great, and they do this to protect you, NOT to make a bunch of commissions off of unsuspecting researchers.

Comment Below If You Found This Helpful!

I hope you found this information to be helpful, and I hope it helps you save money and not get scammed in the future. If you stopped by, leave a comment below and let me know! I respond to all comments personally and it really makes my day to know that this information is helping people, not just falling on deaf ears (or “blind eyes” in the case of written text).

If I can help you with anything else at all now or in the future, don’t hesitate to reach out! I’m happy to help any way that I can. Stay safe out there!

About the Author

I've been in internet marketing for over 10 years, and I've purchased dozens of illegitimate products for the sole purpose of evaluating them and exposing the truth about these products to anyone who's thinking about purchasing it. I never let money influence my rating of a product and your success/safety is my absolute highest priority. Don't want to buy a product? Register for one of my 100% free internet marketing training courses>>

Leave a Comment:

(15) comments

IntoForex January 6, 2016

I found this hopeful as I used it against my own affiliate marketing endeavors, it helped me look at my reviews from a reader’s perspective and to ask myself If I would find the reviews I write helpful and objective. Thanks a Mil.

    Ian January 6, 2016

    No problem at all, very glad that I could help!

Monty January 7, 2016

Thanks for this article.
Wish I’d seen this before I got scammed 🙁

    Ian January 7, 2016

    Me too, Monty 🙁 But at least now you know what to look out for going forward!

S Kishor January 8, 2016

Very apt article. Affiliate marketers and google have really spoiled the decision making capacity of customers. Affiliate marketers praise the products they want to sell. Google ranks high websites of SEO’d affiliate marketers.

All this has made companies lax and subsequently they do not care to provide quality service to customers.

Josephine February 16, 2017

Are you a member of wealthy affiliate?

    Ian February 17, 2017

    Hello Josephine! Yes I am, and have been for many years now.

Boniface Djouari March 13, 2017

Hi Ian.
Thank you for the light in the industry. I hope I met you earlier. Anyway it was worth to get the good stuff from you. Now I can make my way through .
You guys you are doing a genuine job by helping many people .


    Ian March 14, 2017

    Thank you for your kind words, Boniface! I’m very happy to hear that you’ve found it helpful on your journey. Stay safe out there!

Kate Shaw November 1, 2017

Should I pay $99.00 for DarrenandMike Marketing program? Darren Ewert Marketing. Vancouver B.C.

    Ian November 2, 2017

    Unfortunately I’m not familiar, so I can’t speak to its validity.

    Patrick July 27, 2018

    I watched their webinar last night and they wouldnt even answer any questions…even blocking my simple question as to what exactly their program is called and who they are exactly. Also the fact that the whole time they only were talking (about 7 different people who claim to be in the “community” and made a fortune) but never showed any proof. Huge red flags…and all the resources they claim to give you also seems a bit fishy considering they only want one time fee of 99…could be a ponzy.

      J July 28, 2018

      I’ve watched their webinar as well. I’m curious to know more and still skeptical, but don’t believe it’s a scam, as I personally know one of the more successful couples on their webinar panel. I believe they don’t hand out all the information on who they are as a calculated tactic. Want to know more- prove your interest and pay for the information. I think that’s fair so they aren’t completely wasting their time (time is valuable to everyone, right?). Just my opinion as it currently stands 🙂

    JR July 30, 2018

    Did you end up joining Kate? If so how did it work out for you?

Sandy November 5, 2017

I found this very Interesting!

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