Blog Etiquette: Photos That Are Royalty-Free

By Ian | Blogging

blog etiquette: photos that are royalty free featured image

Images are a great way of making your blog more interactive and entertaining. A blog post without an image just looks like an intimidating wall of text.

Articles with images get 94% more views as opposed to those with no visuals. People are very receptive to images, and images help break up long walls of text. That’s why it’s imperative to use images in every blog post you write.

The Legal Side

Right off the bat, let’s talk about the facts and legalities. Images are copyrighted to the photographer. Unless you have received permission from the photographer, or they’ve licensed their work for creative commons, any image you post falls under the US government’s doctrine of “fair use.”

The doctrine of fair use boils down to 4 factors:

  • The purpose and character of the use.
  • The nature of the work itself.
  • The amount used for the work as a whole.
  • The effect of your use upon the market value of the work.

You should also become familiar with copyright laws and licences in your country. The images you use should fall under these two categories:

  • Public domain. A public domain image is a photo with no copyright because it’s either expired or never existed in the first place. Therefore, these images can be used by anyone for personal or commercial reasons. The only real exception here is if the image is of an identifiable person, in which case you may need his or her permission before you post.
  • Royalty-free. A royalty-free image means you can use a copyrighted photo without needing to pay royalties or a fee each time. Royalty-free images are offered through websites that have already paid a fee so that you don’t have to.

Royalty-Free Photo Options

Finding images that don’t have copyright liability is quite easy nowadays because there are a lot of royalty-free images available. The only difficulty will be looking for the specific image that will serve your purpose. As these are stock images, you’re not allowed to edit them.

You have options, though, so you’ll eventually find the stock image that suits your needs. My personal top three recommendations for royalty-free stock images are Pixabay, Unsplash, and Shutterstock. All three websites have all sorts of public domain and royalty-free pictures and photos.

Put Some Effort Into It

Images are instrumental to the success of your blog posts. They add life to each blog post and keep them from being a boring wall of text.

Stock images are a very convenient way to incorporate images to your blog posts. As mentioned above, my go-to websites for stock images are Pixabay, Unsplash, and Shutterstock. However, keep in mind that stock images can be limited sometimes. When you really can’t find a stock image that specifically suits your needs, you’ll have to create your own.

About the Author

I've been in internet marketing for over 10 years, and I've purchased dozens of illegitimate products for the sole purpose of evaluating them and exposing the truth about these products to anyone who's thinking about purchasing it. I never let money influence my rating of a product and your success/safety is my absolute highest priority. Don't want to buy a product? Register for one of my 100% free internet marketing training courses>>